Google is changing the way people search. Instead of clicking through a list of websites, users are increasingly getting answers directly from AI Overviews. The question is: Is your business being mentioned, or are your competitors getting the visibility?

In this webinar, we’ll break down how AI tools like Google AI Overviews, ChatGPT, Gemini, and others gather information about businesses and what you can do to improve your chances of being included in those results.

We’ll cover:

✅ Where AI gets its information from

✅ How reviews influence AI-generated recommendations

✅ Why your social media content matters more than ever

✅ The role of local listings, business profiles, and online mentions

✅ Website updates that help AI understand your business

✅ Real examples of businesses appearing in AI Overviews

✅ How consistent content creation builds AI visibility over time

✅ How HelloNation helps position your business as a trusted source across the web

You’ll leave with practical steps you can implement immediately, plus a clear understanding of how AI is reshaping local search and online visibility. If your customers are using AI to find answers, your business needs to be part of those answers.

For years, businesses have heard that Facebook is dead. Yet many of the most successful companies are investing more into Meta than ever before.

Why? Because the platform has changed, consumer behavior has changed, and the businesses seeing results today are playing by a completely different set of rules.

In this webinar, we’ll break down what’s working right now on Facebook and Instagram, where businesses are wasting money, and how to build campaigns that generate real leads and sales. We’ll cover: ✅ Why businesses are shifting budget back into Meta advertising

✅ When paid social makes sense and when it doesn’t

✅ The biggest changes to Meta’s advertising platform in 2026

✅ How AI and automation have changed audience targeting

✅ Creative trends driving lower costs and higher engagement

✅ Real campaign case studies from current YPC Media clients

✅ Understanding lead quality vs lead quantity

✅ How to build a simple paid social funnel that converts You’ll leave with practical insights, current benchmarks, and a clear understanding of how businesses are using Facebook and Instagram to drive growth today.